Product placement was just as important in the early 1900’s, just as it is today. Companies wanted their product in front of the customer and they made sure their advertising was on point. This Colgate Ribbon Dental Cream store display came with double sided paperwork telling the store owner to place this on his counter where she will be visible to customers entering the store. It also states “She is so life like, so radiant she will actually attract people as any other sales person would”, how is that for a guarantee? This diecut cardboard display is in amazing shape with some minor wear on the bottom corners and some holding where her hand sticks out. A small bend at the top on her head with a small tear does not take away from the vibrant colors. The easel back has been taped over years of display. Five boxes of Colgate’s Ribbon Cream are included as is the paperwork from Colgate. 18399-ETP