Willie Penguin was one “Kool” dude if you catch my drift! Here he is on the left side of this 1950’s “Smoke Kool” rounded corner tin sign. “We Sell Cigarette” was added to the top privilege panel by Kool, so you would know exactly where to stop when you needed to buy another pack. On the bottom. Willie, the “Kool” logo, and the pack of cigarettes are all embossed on this colorful tin sign. It has four small mounting holes, one at each corner, and they do not look like they were ever used. Some minor crazing has happened on the bottom edge of the sign and the upper left edge. A few small scratches can be seen up close, most notably a very thin one that runs through the ‘C’ in Cigarettes, and continues through the ‘k’ in Smoke, and ends in the second ‘ o’ of Kool. Great size also, with this sign measuring eleven inches tall and twenty-six inches wide. 19002-EOP