This very colorful cigar easel back sign was just the right size to sit on the store counter in your local tobacco shop. It is showcasing a can of F. R. Rice Mercantile Cigars at the amazing price of 10 cents each. On the back the cardboard easel is in great shape and only used a few times. Also on the back the store owner wrote “20184” and “10/8/26” in pencil. Not sure what the first set of numbers are, but the second set may have been October 8, 1926. The cardboard sign is in amazing shape, with just a small place in the bottom center, and some slight wear small wrinkles on each bottom corner. Tobacco advertising is very rare to find these days, especially in this condition. 1034-31QTP