As sales slowed in the winter months, Dr Pepper introduced the idea of serving the soda hot as a winter drink. Once warmed and poured into a mug, it tastes like a hot cider, hence the marketing slogan “Hot or Cold” was introduced. Although short-lived, this 18-inch round thermometer dates back to this slogan era of the 1960s and is ready for your collection. The glass lens is convex and is free of any cracks or chips. The metal thermometer face has a few minor scratches in various places, along with some paint loss along the bottom edge. The aluminum band has a bend of 8 degrees, and each of the rear mounting tabs has been bent, resulting in paint loss on the tabs. The temperature hand has a slight bend to it, which allows it to read an approximate temperature. 21408-RQT