Milliken’s Violet Talcum Powder was a popular item in the early 1900’s, and this celluloid store display was created to promote the product in a general store setting. The powder was designed to keep skin dry and comfortable, and was particularly popular in warm weather. This display features a hinged celluloid lid with celluloid around the sides of the can. The graphics and gloss look amazing on this piece, with some typical surface cracking on the lid. This display would have been placed on store shelves or counters to catch the eye of customers, and encourage them to purchase the product. 20355-QTP