Positioning themselves as a wholesome alternative to competing sodas, Pepsi-Cola coined the slogans “The Light Refreshment” and “Refresh without filling” in the early 1950s. The company used illustrations depicting sleek, well-dressed, and active consumers, such as this young lady, shown enjoying a glass of Pepsi. The colorful cardboard sign is housed in an aluminum frame that measures 12.75 inches tall by 29.25 inches wide. Along the top edge of the frame is the iconic Pepsi-Cola bottle cap with “Say Pepsi, please” in black letters on a yellow background. The aluminum frame and the cardboard sign are in fantastic condition, and rated a 9+ by The Authentication Company, TAC# 037981. The cardboard sign has a small wrinkle in the lower left corner, just above the marking “C-513”. 21639-QTPP